Archive for March, 2010

Mindshare Minute # 4 – Ask for Testimonials!

Did you know that you’ve got easy access to one of the most effective means of building your brand?  And you’re probably not even using it.

I’m talking about customer testimonials, one of the most powerful ways to establish your credibility and value, all while differentiating yourself from the competition.  And the beauty of using testimonials [...]

Springing into Service

There’s nothing sweeter to a parent than realizing that despite middle school angst and teenage traumas, your child – strike that, your young adult – has turned out better than you could possibly have hoped. Because he (or she)  has discovered what it means to serve others.
This Spring has gotten off to an especially sweet [...]

Find Space for What You Need

I love yoga.  I know, it’s a California cliche and I actually resisted it for as long as I could.  But eventually, I succumbed to the pull of the mat and the power of the downward facing dog.
Last night, my lovely and incredibly nimble young yoga instructor said something that really struck me.  [...]

Mindshare Minute # 3 – Is Your Web Guy Holding You Hostage?

Did you know you’ve only got 4-6 seconds to grab the attention of visitors coming to your website?  That doesn’t give you much time to create a connection.
I want to share the 3 Critical Keys to Online Connection that are absolutely essential to establishing rapport with your potential customers.  Just check out this Mindshare Minute [...]

Are You Living Without Borders?

Catherine Carr compares being stuck in her work and life like constantly washing dishes.  Dull, unchallenging and stagnant.  That is, until she decided she was through being stuck and ready to dream big.  Catherine’s metaphoric dishwashing days were over.
She went on the Doctors Without Borders website http://www.doctorswithoutborders.org/ (known as Médecins Sans Frontières or MSF in [...]

An entertainment industry veteran, Libby Gill is has grown into an internationally respected executive coach, brand strategist and bestselling author. She has shared her success strategies on the Today Show, The Big Idea with Donny Deutsch, CNN, NPR, Oprah & Friends Radio Network, Fox News, CBS Early Show, and in Time Magazine, the New York Times, the Wall Street Journal, O Magazine, Good Housekeeping, Self and many more.